Shape

Overview

The Bachelor’s degree in Fashion Art Direction & Styling trains image experts able of translating an emotion, an intention or a concept through striking visual universes, adapted to targeted audiences and distribution channels.

The program provides a solid foundation in styling and introduces students to the stages of collection development. Throughout the program, they are encouraged to experiment and develop their own visual signature through a variety of projects: fashion editorials, digital content, makeover campaigns, fashion videos, etc.

 

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Terms and conditions

Diplomas and professional certification

Diploma :

  • Each academic year aims for 60 ECTS credits.
  • The 3rd year of the Bachelor aims for EIDM establishment diploma “Bachelor Fashion Art Direction & Styling”, 180 ECTS credits issued by ACE EDUCATION.

 

Certification :

  • The Bachelor’s degree allows you to prepare for a level 6 professional certification registered with the RNCP.
Prerequisites
  • 2nd year: have validated a 1st year EIDM in Fashion Business & Styling or hold a French Baccalaureate or an equivalent level 4 qualification and have validated 60 ECTS credits at the end of a 1st year of higher education in a field directly or indirectly linked to the fashion industry (fashion/styling).
  • 3rd year: hold a French Baccalaureate +2 diploma or an equivalent level 5 qualification in a field directly or indirectly linked to the fashion industry (fashion/styling), or have validated 120 ECTS credits at the end of 2 years of higher education in a field directly or indirectly linked to the fashion industry (fashion/styling).

Exemption possible upon decision of the admissions jury.
For holders of a foreign diploma, official ENIC-NARIC recognition of equivalence will be required.
Digital upgrade “Prépa Fashion” mandatory for any parallel admission in 2nd or 3rd year.

Training methods
  • Initial, e-learning and work-study (face-to-face or e-learning)
  • Mandatory internship (initial)
Start dates

Next intakes:

  • September 2026
Duration
  • The program takes place over 2 academic years on one of our campuses in France and online (or at a partner university abroad in the 2nd year).
Training Objectives
  • Ensure the artistic direction of a fashion show, a magazine or an event
  • Visually communicate the right message at the right time, at the right target
  • Understanding a brand and its DNA

And at the end of the 3rd year, student should be able to:

  • Analyze a request and design a creative event project and innovative
  • Manage the organization and implementation of the event project on technical, logistical and budgetary levels
  • Coordinate interactions with the various stakeholders of the event project
Evaluation methods

Students are assessed throughout the academic year through continuous assessment (written assignments, case studies, projects, presentations, etc.) and examination sessions.

In the third year of the Bachelor’s program, the university diploma is awarded upon successful completion of 180 ECTS credits. Obtaining the RNCP Level 6 professional certification is contingent upon passing the required competency blocks (dedicated certification assessments).

Further studies

Upon completion of the diploma, the Bachelor’s degree allows immediate entry into professional life or the opportunity to continue into the first year of the Mastère Innovative & Fashion Luxury Management, Mastère Fashion Art & Event Director or Global Fashion & Luxury Management Master.

Careers and Opportunities

Fashion Event Planner
Communication Manager
Stylist
Trend Forecaster
Visual Merchandiser
Photo stylist assistant..

Admission requirements

EIDM selects its future students based on their application. This involves a review of the application file and an online admission interview.

Accessibility

EIDM is committed to an inclusive diversity policy by establishing a network of stakeholders and resource people to facilitate the integration, academic support, and employability of its students. This is why EIDM is particularly attentive to the integration of students with disabilities.

Designated contacts on each campus will be available to guide, support, and assist you.

Book a call

Make an appointment for an information call now, according to your availability on the EIDM admissions team calendar.

Training program*

Knowledge of the fashion & luxury market
Fashion economics
Societal and cultural influences
History of fashion
Responsible fashion
Trends
International fashion
*The program is not exhaustive; there may be course variations or changes in terminology depending on the year
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Marketing mode & luxe
Purchasing & sourcing
Textiles & merchandising
Market research
Digital marketing
Brand management
*The program is not exhaustive; there may be course variations or changes in terminology depending on the year
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Communication and project implementation
Writing techniques
Communication plan
Infographics for fashion
English
*The program is not exhaustive; there may be course variations or changes in terminology depending on the year
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Project management
Team coordination
Project management
Budget management
Soft skills
*The program is not exhaustive; there may be course variations or changes in terminology depending on the year
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Professional expertise
Art & styling (B1)
Advanced styling (B2)
Scenography (B3)
*The program is not exhaustive; there may be course variations or changes in terminology depending on the year
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Admissions open

Find out more about our Admissions procedure and apply now!

Learning by Doing

Each year, EIDM students organise a major professional project: organising a fashion show, creating a magazine, opening a pop-up store, creating a brand, directing an event, etc. It’s a high-level professional experience that puts the emphasis on creativity, imagination and investment. To give the best of yourself!

 

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Success Story

We promote the careers of our alumni on an internal platform that lists all our former graduates and current students, providing a direct link between all members of the EIDM community: Access to online job offers. Student recruitment. Setting up conferences to present careers. Participation in exam juries.

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Campuses

Student
projects

Student
projects

Student testimonials

How do you get a work placement at Armani?
Marie-Eléonore shares her experience!
Cursus Fashion Business: Interview with Marion
Marion, a student on the Bachelor 1 Fashion Business course, tells us exclusively about her experience on the course.